Job Description
ABOUT BETR
Founded in 2022 by Joey Levy and Jake Paul, Betr has built the world's first real money gaming Super App. The Betr Super App currently consists of Picks, Social Sportsbook, Social Casino, and Arcade - and will soon include Prediction Markets alongside other new products. Betr has one million paying users and is one of the fastest growing companies in the industry.
Betr is also the world's most followed real money gaming brand on social media.
What You'll Do:Manage a Dedicated Player Book: Own the end-to-end relationship with a portfolio of VIPs, driving engagement and loyalty through personalized outreach (SMS, phone, email).
Bonus Oversight & Execution: Oversee the bonusing for your assigned players; ensuring we are rewarding the right behaviors, managing reinvestment rates effectively, and protecting company margins.
Strategic Product Advisory: Act as the "Voice of the Player" by advising the product team on which game providers, titles (e.g., high-limit tables, specific slots), and features are needed to improve the VIP experience.
Lifecycle & Strategy Collaboration: Partner with the Head of Retention to build and refine the VIP lifecycle, from initial "potting" and onboarding to long-term loyalty milestones.
Data-Driven Decision Making: Analyze player activity to ensure bonuses are aligned with "Theoretical Win" and actual play, rather than just reacting to player requests.
Gather & Translate Feedback: Systematically collect player insights regarding site UX/UI and competition, translating "player talk" into actionable feedback for the Retention and Product teams.
Monitor Player Health: Track activity drops and behavioral shifts to execute proactive reactivation strategies before churn occurs.
Compliance & Integrity: Ensure all interactions and player incentives adhere to regulatory standards and responsible gaming protocols.
Bonus Points:
Deep knowledge of the current iGaming landscape (top-performing slots, live dealer trends, and emerging providers).
Experience in "reinvestment rate" calculations; knowing exactly how much a player is "worth" in bonus spend.
1–3 years of experience in Casino Hosting, VIP Account Management, or luxury relationship management (Hospitality, Sales, or Premium Concierge).
Sharp Commercial Instincts: You understand that bonusing is an investment; you know when to be generous and when to hold the line to protect the P&L.
High EQ & Communication: You are a natural "people person" who can navigate high-pressure situations and maintain rapport with high-net-worth individuals.
Product Savvy: You have a genuine passion for Casino games and understand what makes a gaming experience "premium" versus "standard."
Proactive & Growth-Oriented: You don’t just wait for instructions; you identify gaps in our offering and suggest solutions to the Head of Retention.
Highly Organized: Comfort managing high-volume communication across multiple channels while keeping meticulous records in a CRM.
Nice to Have:
Experience using CRM platforms (like Salesforce or Zendesk) or internal back-office tools to manage player accounts and bonus triggers.
Betr provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. We deeply understand the value of bringing together a team with different perspectives, educational backgrounds, and life experiences. We encourage people from underrepresented backgrounds to apply
Thank you for your interest in Betr. We look forward to reviewing your application.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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